When I read the part in your book that suggested the carpet industry was as bad as the car industry, I thought you were just exaggerating the problem to sell books. Man was I wrong. This is ridiculous!
I have first hand experience with the car sales business. They have some sneaky tactics for sure, but they are all fairly predictable. Most of their sales tricks are well published and any consumer can be well advised if they subscribe to Consumer Reports or just do a simple internet search for common car sales scams to look out for. This is not the case for flooring salespeople. The scams in the carpet business are much more volital because carpet salespeople have the opportunity to come into your home to measure. This is where they have the chance to quickly sum up the customer. They can take a look around and make an economical evaluation of the customers lifestyle and financial status by what they see displayed in the customer’s home. Are there expensive models of newer cars in the driveway or are they older and less valuable models? Is the home located in an expensive neighborhood or is it a double-wide trailer in a low-end mobile home park? Savvy salespeople can quickly sum up the potential financial capabilities of their customes by a short visit to the home to measure for carpet. This is where the customer can find themselves in a compromising situation. Do you trust that the salesperson is giving you and honest and accurate estimate? Or are you getting an inflated estimate based on what the salesperson thinks you are able to pay?
Learn how to save money on new carpet, choose the right carpet pad, get qualified carpet installation, have your carpet measuring performed accurately and protect yourself from the common retail carpet scams. Get an instant download of Alan’s ebook for only $12.95 : The Complete Carpet Buying Guide by Alan J. Fletcher, National Consumer Rights Advocate.
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